Swedish Heavy Automobile Company Scania Interested in Selling Vehicles to Pakistan
Heartened by an enormous investment potential in Pakistan’s swiftly developing auto market, Scania, a well-known Swedish heavy commercial vehicle producer has decided to introduce its premium trucks, truck-tractors, buses and coaches lineup in Pakistan through a local distributor.
The company is also willing to explore the potential of deploying a manufacturing plant in Pakistan later on. The Swedish producer has signed a contract with Yousaf Dewan Companies and bestowed them with distribution rights for introducing its products in Pakistan market.
Christian Levin, the Executive Vice President Sales and Marketing of Scania and Yousaf Dewan Companies Chairperson, Dewan Muhammad Yousaf Farooqui recently signed the distribution accord in the attendance of top officials of both the brands and well-known customers of heavy commercial vehicles.
On the occasion, Levin said: “We are pleased to introduce our quality trucks and buses in the country.” He went on adding that “Pakistan is a rapidly rising as a desired investment destination in the world; the automobile industry, in particular, observes a lot of investment potential following the China-Pakistan Economic Corridor mega plan (CPEC).”
Levin particularized that the intention behind introducing Scania vehicles was to discover the full potential of Pakistan auto market by raising the bar a bit higher for the competition. The European company’s entrance into Pakistan would not only reinforce its business but would also go on to back the country’s development and progress on the socio-economical border by creating diverse employment and business openings.
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“We are dedicated to expanding our investments and willing to explore the prospects of producing our products here in Pakistan,” Levin disclosed.
Scania is a major Sweden-based producer of heavy commercial vehicles, specifically voluminous trucks and buses. Scania was established in 1891 in the Swedish province of Skane and its head office has been in Sodertalje since 1912.
Presently Scania has 125 years of rich experience in the global auto industry under its belt. The company is currently running operations in 100 countries around the globe and appoints around 42,100 people.
At the agreement signing ceremony, Chairperson of Yousaf Dewan Companies commented: “I believe the time is ripe for Scania to enter Pakistan auto market as our economy is progressing by leaps and bounds, especially the truck and bus section is undergoing unparalleled exponential growth.”
He was firm when he said that steady policies of the government were playing a key role in the restoration of the automobile industry in the country. Consequently, the truck and bus market is presently witnessing a robust, unprecedented growth – an indicator for deep-rooted financial expansion.
Additionally, Farooqui said that CPEC was bringing in an investment plan of $57 billion in energy and transportation projects and was able to create a swing in the demand for high-speed, high-powered, fuel-efficient, long-hauling solutions.
The company has also successfully assembled Hyundai and Kia’s (CKD) based products in the past and now it is looking forward to catering the needs of heavy-duty commercial vehicle customers by joining forces with Scania.
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